A smarter Siri in iOS 7

On June 10th, 2013 at the Worldwide Developers Conference, Apple unveiled some of the changes users of the upcoming iOS7 will experience in regards to the sassy voice assistant – Siri. The changes made in Siri in the upcoming iOS 7 will further define Apple’s efforts to distance itself from Google, the parent company of its arch rival the Android.


Bye bye Google

The changes were announced by none other than Apple's senior vice president of Internet Software and Services, Eddy Cue. Siri will enjoy much deeper device integration and a wider range of resources to make use of like Twitter, Wikipedia and Bing. Yes! This is Apple’s latest attempt to sever iOS’s dependence on Google. From the Fall of 2013, when iOS7 is expected to be launched, iOS will come with Microsoft's Bing as its default search engine. Previously, Apple had deprecated YouTube from iOS apps selection and replaced Google Maps with its own in-house mapping app. 


New found voice

But the feature which is creating the most buzz and has iPhone devotees speculating all over the web is Siri's new found voice capabilities. Quite a few were in awe of Siri with its initial launch in iOS5, but over the years its stilted speech and (at times) unintelligent responses brought Siri’s popularity quite a few notches down.  To counter Siri, Google launched its own mobile virtual assistant, which turned out to be more popular and intelligent than Siri and even had a more human voice.


However, the new Siri is out to change all that and win back its lost popularity among iPhone users. According to the demo given of the new Siri at the WWDC on June 10th 2013, it sounds more human indeed and not only can Siri speak in German and French, it can also have a male voice if the user wants. In fact in select devices, Siri will be allowed to have higher access to certain functions, like control of Bluetooth radios and screen brightness.


Keeping all eyes on the road 

Another innovation that was shown off at the WWDC was iOS7 in the Car “Eyes Free” app. This app is heavily dependent on Siri’s capabilities and is an attempt to help keep drivers more attentive to driving on the road. With this, drivers will be able to dictate messages, play music and dial the phone with the help of Siri. Although, Apple claims that 95 percent of cars are already synced with an iOS device for certain functions, how giving so much control of the car’s infotainment system will be received by major car manufacturers is yet to be seen. So far Apple claims to have on board a number of manufacturers like Chevrolet, Ferrari, Honda, Hyundi, Kia, Jaguar, Mercedes, Nissan and Volvo. The iOS in the Car integrated cars are expected to be on the roads by 2014. Apple is also trying to make iOS 7 the ultimate smartphone OS by ensuring that even if it falls in the wrong hands, once switched off the phone will not be reactivated unless the users Apple ID is entered.


Author-Bio: Jessica contributes technology news on Mobistealth. Her work has had some focus on iPhone apps. If you share a love for tech, she would love to hear from you. E-mail her at: jcarol429@gmail.com

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